Who we are

OUR MISSION IS TO INSPIRE HEALTHY, ACTIVE, AND FREE-SPIRITED LIVING.

When you reach into your closet, there should be something there that reflects who you are, how you feel, and what you value most. There should be something that you can put on in the morning and confidently wear all day long. Something you can throw in your bag and know will work for whatever your journey brings.

prAna is that something

We create versatile, stylish, and sustainable clothing and accessories that you can wear during every activity, every adventure, every day. How do we know? Because we base our designs on our own experiences. You see we’re more than makers, we’re doers—yogis, climbers, and world travelers—and we use our knowledge to make clothes that look good and play hard. We like to focus on the details, and aren’t afraid to go bold when it comes to colors and whimsical patterns. We love to combine classic style with modern materials, ever mindful of where and how our creations are made.